Social Media

Why is social media important to your business?

People spend a lot of time with social media. As a business you should be taking advantage of this engagement, using it to create a sustainable relationship with your customers.

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Social media channels are great at getting your message out and together with a blog, it’s a perfect platform with which to broadcast and generate interest in your products and services.

builds trust between you as the vendor and your readers as potential customers

But, and there is a huge but. If you are using social media as a means of company promotion, you have to be writing content that your visitors want to read. This requires a little investigation in what keywords visitors are using to find content.

So it might be best to start with a single provider such as Facebook and start writing content that engages the audience and shows that you have an expertise in the subject. Inject humour and personality into the content and visitors will want to read and learn from it. This process builds trust between you as the vendor and your readers as potential customers.

Social media is is a great way for small businesses to share & disseminate meaningful information about their business products and services with their online community. 

Want to know more about how a Refresh Website can help your business? Contact us today for a free and informal chat about your project.